No app
The wallet is the app
Your customers already have Apple Wallet or Google Wallet. We will never ask them to install anything else, and we will never ask you to build one.
About
Wallet Loyalty is a small European company that makes loyalty cards for Apple Wallet and Google Wallet. One person can set one up in fifteen minutes. That is the whole idea.
Join 130+ shops using Wallet Loyalty

Why we built it
Every café we walked into had a stack of paper stamp cards by the till, and every owner told us the same thing: half of them never came back. The customer earned the stamps, the shop paid for them, and the reward that was meant to bring someone back sat in a drawer.
The wallet on every phone had already solved this for airlines and cinemas. A boarding pass never gets lost, it shows up on the lock screen at the gate, and it updates itself. Nobody had made that work for a ten-stamp coffee card at a price a single shop could pay.
So we built it. A card you design in a browser, that your customers add with one scan, that lives in Apple Wallet or Google Wallet, and that lets you say hello when it has been a while. No app, no hardware, no minimum size.
How we work
No app
Your customers already have Apple Wallet or Google Wallet. We will never ask them to install anything else, and we will never ask you to build one.
One price
Stamps, points, prepaid, memberships, messages, automations, posters and analytics are one plan. There is no tier that holds your customers hostage.
Built in Europe
The product is built and hosted in the EU under GDPR. Consent for marketing messages is asked for on the card, not assumed.
Who
Wallet Loyalty is built and sold by a small team, with help from the cafés, salons and shops that use it. Write to us and the reply comes from one of them.
Ahmad Saadi
Founder, Wallet Loyalty
Builds Wallet Loyalty and talks to the cafés, salons and shops that run it. Writes about what actually brings customers back.
Pawel Soltys
CTO
Runs engineering: the passes, the API, the integrations and the deploys that keep every card up to date.
Milosz Zbysinski
Operations & Sales
Onboarding, support and sales. The person who sets up your first card with you and answers when something is off.
Miguel Angel Reigonal
Sales, LATAM
Sales for Latin America: the shops, cafés and restaurants that want a wallet card in their own market.
€19 a month per location, with 500 customers included. Twelve languages. Cancel whenever you like.
14 days free · No card required · Your logo live from day one
30-day money-back guarantee